Samples of articles

Abdashova P.O¹.

¹Al-Farabi  University

Almaty, Kazakhstan

FEATURES OF DISTRIBUTION AND PROMOTION OF TV MORNING. ON THE EXAMPLE OF KAZAKHSTAN AND RUSSIAN TV CHANNELS

Abstract

Morning programs are an integral part of the beginning of each person's working day. The relevance of the chosen topic is due to the fact that, despite how our day will pass, after waking up, while preparing Breakfast, we always have a TV on. We switch from button to button to find your favorite and interesting morning show. On the example of this work, we will try to find out what is the difference between morning programs on the Republican channels of Kazakhstan. The results of the research can be used in the practical activities of national and regional TV companies of morning formats, as well as in teaching activities in the study of such disciplines as "News journalism", "Media system", "Psychology of journalism", "Media Technology", etc.

Keywords: journalist, television, morning broadcast, presenter, interview, format, program, info entertainment, audience, content, TV channel image, plot, live broadcast, character, advertisement, prime time